AI & Local Search Authority Hub – Local Exposure
How Local Exposure Helps Businesses Win Visibility in Google & AI Search
This hub brings together Local Exposure’s expert guidance on how Google, Google Maps, and AI-driven search systems decide which local businesses to trust, rank, and recommend.
How Google Decides Which Local Businesses to Show First
Google’s local algorithm prioritises relevance, proximity, and trust. Understanding how these signals work is essential for sustainable visibility.
👉 Read our full guide on how Google decides which local businesses to show first
Does Google Maps 360 Photography Improve Rankings?
Professional imagery doesn’t directly change rankings, but it strongly influences trust and engagement, which affects Google Maps performance.
👉 Read our full guide on whether Google Maps 360 photography improves rankings
What Actually Improves Local SEO for UK Businesses in 2025?
Local SEO has shifted towards trust, clarity, and user experience rather than outdated technical shortcuts.
👉 Read our full guide on what actually improves local SEO for UK businesses in 2025
How Can Local Businesses Show Up in AI Search Results?
AI systems don’t rank websites — they select sources. Businesses must demonstrate authority to be included.
👉 Read our full guide on how local businesses can show up in AI search results
What Makes a Google Business Profile Rank Higher Than Competitors?
Small improvements in optimisation and engagement often create large visibility advantages.
👉 Read our full guide on what makes a Google Business Profile rank higher than competitors
AI search engines don’t guess. They summarise and recommend businesses that demonstrate clarity, consistency, and credibility. The pages below are written to explain exactly how that works – and how UK businesses can benefit.